Consumers want new breed for better experience While utility companies have greater access to consumers than ever before, the majority of UK customers still feel they are being left in the dark, according to research, both about day to day issues, and in times of crisis. This . . . We are really sorry to […]| Loyalty Magazine
People will pay 22% more if the company has a good reputationSocial and environmental conscience, support of good causes, positive work environment, good leadership all create highly valuable brand appeal Reputation counts in retail to such an extent, that people will pay almost a . . . We are really sorry to say that you […]| Loyalty Magazine
The majority of consumers like loyalty programmes, belong to them and expect the concept to continue. But a growing number think that loyalty should give better rewards. Is this possible and how can greater satisfaction be achieved? Loyalty Magazine reports on the latest research form Mando Connect and YouGov . . . We are really […]| Loyalty Magazine
There are numerous paths a retailer could take to grow their shopper base. What is right for one chain in Europe, may not work for another in the United States. Success will ultimately come to those that intimately understand the shoppers within their markets, act in a manner that appeals to those shoppers by addressing barriers and building distinct experiences appealing to them, all while doing so in a profitable manner. One thing that this past year has shown us is that shoppers’ needs a...| Loyalty Magazine
its loyalty programme, but half of the population remains unengaged.| Loyalty Magazine
Only one loyalty category taking a knock Is it our imagination, or are people becoming more appreciative of their loyalty programmes since the beginning of Covid-19 lockdowns? Mando-Connect wondered the same thing and so with research company YouGov, they began asking the question. The research . . . We are really sorry to say that […]| Loyalty Magazine
