How to Establish Your Brand’s Tone of Voice
Tone of voice: If your customers were given a snippet of your content to read, would they know it was you, just from how it sounded?| Brand New Copy
Jamie Thomson is a strategic copywriter focused on clarity, structure, and results. Messaging that aligns with your goals and your audience.| Brand New Copy
Tone of voice: If your customers were given a snippet of your content to read, would they know it was you, just from how it sounded?| Brand New Copy
Written tone of voice is your brand’s personality. At Brand New Copy, we’ll help to define your tone of voice through our three-part process.| Brand New Copy
Discover why strategic thinking creates copy that converts. Learn how to align words with business goals for better leads and stronger results.| Brand New Copy
I compiled this guide on the best copywriting blogs to shine a light on the copywriters who are worth listening to.| Brand New Copy
Energy white paper writing case study: how I helped a global energy brand turn complex insights into a strategic marketing asset.| Brand New Copy
A practical guide to finding freelance copywriting clients in 2025, covering outreach, inbound strategy, LinkedIn, and what actually works today.| Brand New Copy
Learn how to build a copywriting strategy that drives results. For marketers and copywriters who want their words to have purpose.| Brand New Copy
Learn what strategic copywriting is, how it differs from traditional copy, and why it matters for brands that want their words to work harder.| Brand New Copy
Learn how to become a copywriter in 2025 with real advice, modern strategies, and insights from working pros. No degree or experience required.| Brand New Copy
Learn how to spot and fix bloated copy. These real examples and editing tips will tighten your message without losing clarity or persuasion.| Brand New Copy
How I helped a natural language processing company (NLP) turn technical product use cases into structured, commercially useful marketing case studies.| Brand New Copy
Discover how restructuring the homepage of a quantity surveyor’s website reduced bounce rate and improved lead quality. A practical copywriting case study.| Brand New Copy
SaaS copywriting is playing an increasingly important role in helping software companies increase their conversions.| Brand New Copy
