For freelancers aiming to hit six or multiple-six figures, having clients on retainer can be a game-changer. Retained clients obviously reduce the time you spend on lead generation. They also improve your efficiency, and make your income way more predictable. In this post, I’ll share 10 tips to help you sign more clients on retainer. These are proven approaches that have helped my clients secure thousands in monthly retainers.Each of these tips is about highlighting the value of a retainer,...| Deason Coaching
Founder coaching that helps ambitious entrepreneurs scale faster, lead effectively, and build a business they love. Accredited coach. 15+ years' experience. MBA.| Deason Coaching
Drowning in to-dos? You're not alone.Tell me if this sounds familiar: Your to-do list is overflowing. Ideas, admin, content, client work, marketing… it never ends.As a founder or freelancer, you’re not short of things to do. You’re short of clarity on what’s actually worth doing (or at least, worth doing first).That’s where these 10 prioritization questions come in. These are prioritization techniques I use regularly with my clients, to help them focus on what matters, and park wha...| Deason Coaching
Your ideal customer profile (ICP) sits at the core of your business. When it’s a good match for you and what you offer, things run a lot more smoothly. Your sales calls feel easy, your content resonates with potential clients, and your customers energise you instead of draining you.But when it’s off, it doesn't matter how good your sales and marketing strategies are, everything feels like a slog!This quick quiz will help you test whether your ICP is helping or holding you back, and what t...| Deason Coaching