Large Language Models (LLMs) like ChatGPT, Gemini and DeepSeek are disrupting search marketing. More people are asking LLM-powered tools the questions they would usually ask Google or Bing – and they trust the information and recommendations they receive. A recent YouGov poll found 50% of young people have been directly...| Screaming Frog
Likes of Mail Online and People see high proportion of AI Overviews for their key search terms.| Press Gazette
The media industry has been trapped in digital disruption for two decades. AI is only going to accelerate that change. Buckle up.| NEXT Conference
Reach was chasing the same readers with the same content, says audience director Martin Little.| Press Gazette
TL:DR - Yes; (Google Sucks) AND… consumer fear, inflation fatigue, job insecurity, and a sluggish economy are killing search demand before anyone even| AIMCLEAR®
Discover key takeaways from Google I/O 2025, including how AI Overviews and AI Mode are reshaping the future of organic search.| Amsive