What is install referrer, how does it work, and why is it important to attribution? Read all about it in the AppsFlyer mobile marketing glossary.| AppsFlyer
What's SKAdNetwork, what challenges does it present for advertisers, and how should they prepare for it? Find out in our mobile marketing glossary.| AppsFlyer
Looking for new users? We've gathered the best industry insights in our brand new, in-depth user acquisition guide for apps - take a look here.| AppsFlyer
What is deferred deep linking, and how is it different from deep linking? Learn everything you need to know in our mobile marketing glossary.| AppsFlyer