It’s no exaggeration to say the world is watching YouTube. The platform has nearly three billion users worldwide, and is fast becoming the go-to platform for watching video content, ahead of linear TV. In the UK, over 80% of three to 17 year olds use YouTube – miles ahead of…| Prohibition PR
The media is in a state of flux. Viewing, listening and reading habits are changing rapidly, and talent and their executives are desperately trying to work out where to go next. Several options are proving popular, with YouTube, podcast and Substack the standout platforms in the ‘new media’. While each…| Prohibition PR