In China, not all international brands are welcomed with open arms. In fact, some Chinese distributors only distribute between 40 and 200 different products because they can’t always predict which ones will be successful or have high revenue potentials in the long term. As a result of this uncertainty, most distribution companies don’t want to […]| Marketing China
When looking to selling through Tmall, collaborating with a certified Tmall Partner has become essential, find out why & how to choose one| Marketing China
As Chinese Consumers are turning to Online shopping, Tmall has become the to-go place to purchase everyday and non-everyday items. With more and more global brands opening shops on Tmall, the most used e-commerce platform in China today has become an important way for them to reach out to demanding consumers. However, if pretty much […]| Marketing China
The use of artificial intelligence has seen a significant growth among luxury brands in China. Find out why you should embrace it too| Marketing China
Step by Step Guide on how to identify the right agents and distributors in China and build a strong distribution network for long-term market growth.| Marketing China
Learn what it takes to succeed in China's skincare industry, from product adaptation to digital marketing on WeChat and Xiaohongshu.| Marketing China
Tmall Global, as a cross-border eCommerce platform, allows international merchants to sell in China. What are the differences with the regular Tmall?| Marketing China
Do you sell high-end and premium products? Are you looking for a B2C platform that can raise your sales during these difficult times? In China, there are two eCommerce Giants that are fighting to find western partners. Do you know why? Chinese consumers love to buy “western”. Western is synonymous with high quality, luxury, and […]| Marketing China
Chinese e-commerce sites T-Mall, Taobao & JD are giants but they all differs in some fundamentals points that you want to know about| Marketing China
China’s growing demand for imported food is an opportunity. Discover key strategies for exporting your products and reaching Chinese consumers.| Marketing China
