We chatted with Garrett Johnson, a marketing professor at Questrom School of Business at Boston University, about the value of third-party cookies.| AdMonsters
In a recent AdMonsters webinar with LiveIntent, How Pubs Are Increasing Revenue While Delivering Premium Ad Experiences In Email, Bobby Bonett, VP, Digital, SANDOW shared how SANDOW streamlined workflows while delivering dynamic ads with more granular targeting and personalization, and most importantly how they’re realizing 15X greater CTR than with display ads.| AdMonsters
ID5 launched Inside, a partnership program creating an ecosystem of technology companies supporting ID5's Universal ID as a cookieless alternative.| AdMonsters
Since most people keep their email addresses forever, the email hash is seen as the key to identity resolution for publishers and marketers.| AdMonsters
LiveIntent recently launched Native Ad Blueprints for publishers to create scalable premium ad experiences and streamline their native ad operations| AdMonsters