A vote goal is the number of votes needed to secure victory in an election. Learn how to determine your vote goal and set your campaign up for success on election night.| NGP VAN
GOTV (Get Out The Vote) is an opportunity to mobilize supporters to help you win your election. This guide aims to provide a comprehensive understanding of what GOTV is, its importance in political campaigns, and how to get out the vote.| NGP VAN
A political campaign plan is a campaign’s guiding document, covering the campaign’s message, field plan, and more. To navigate the complexities of the campaign trail, teams need a thorough plan to guide their efforts from the start of their campaign to Election Day and beyond.| NGP VAN
Learn how to craft your persuasion audience in VAN, develop messaging to help sway their opinions, and score votes for your campaign or cause.| NGP VAN
Your launch day should be one of the biggest fundraising and outreach days of your campaign. To start strong and keep that momentum going, candidates should equip themselves with these ten best political campaign strategies.| NGP VAN