The Importance of Emotional Intelligence (EI) in Copywriting Today
As AI-generated copy grows more widespread, emotional intelligence is becoming a key differentiator in copywriting. Here's how it helps gain readers’ trust.| Brand New Copy
Jamie Thomson is a strategic copywriter focused on clarity, structure, and results. Messaging that aligns with your goals and your audience.| Brand New Copy
As AI-generated copy grows more widespread, emotional intelligence is becoming a key differentiator in copywriting. Here's how it helps gain readers’ trust.| Brand New Copy
Discover why AI has rewritten top-of-funnel marketing and how strategic copywriters can help brands thrive with insight, data, and authority.| Brand New Copy
Discover why strategic thinking creates copy that converts. Learn how to align words with business goals for better leads and stronger results.| Brand New Copy
I compiled this guide on the best copywriting blogs to shine a light on the copywriters who are worth listening to.| Brand New Copy
Energy white paper writing case study: how I helped a global energy brand turn complex insights into a strategic marketing asset.| Brand New Copy
Learn what strategic copywriting is, how it differs from traditional copy, and why it matters for brands that want their words to work harder.| Brand New Copy
Learn how to become a copywriter in 2025 with real advice, modern strategies, and insights from working pros. No degree or experience required.| Brand New Copy
Learn how to spot and fix bloated copy. These real examples and editing tips will tighten your message without losing clarity or persuasion.| Brand New Copy
How I helped a natural language processing company (NLP) turn technical product use cases into structured, commercially useful marketing case studies.| Brand New Copy
