Recent account wins from Hershey and The Lego Group could help the ad-holding giant preserve momentum heading into the year’s second half.| Marketing Dive
The reportedly $600 million deal builds on the agency network’s whopper acquisition of influencer marketing firm Influential earlier this year.| Marketing Dive
The industry landscape could change dramatically if the Omnicom-IPG merger goes through, said Publicis CEO Arthur Sadoun on a call with analysts.| Marketing Dive