The Negativity Bias in User Experience - NN/g
People remember the bad more than the good. Users’ tendency to identify flaws in designs raises the bar for what they consider acceptable.| Nielsen Norman Group
Updated, April 2022 Understanding how people read on the web and search for information can directly influence how we design our webpages and websites. One of the most influential researchers into web reading behavior has been Jakob Nielsen, who summed up his findings in 2006 like this: How Users Read on the Web They don’t. […]| Center for Parent Information and Resources
People remember the bad more than the good. Users’ tendency to identify flaws in designs raises the bar for what they consider acceptable.| Nielsen Norman Group
When working on business problems, users flitter among sites, alternating visits to different service genres. No single website defines the user experience on its own.| Nielsen Norman Group
Your interaction-design decisions have measurable effects on your users’ emotions and how they perceive your brand.| Nielsen Norman Group
Improve your UI designs by considering many ideas before settling on any one of them. A solid ideation methodology broadens your idea-generation capacity.| Nielsen Norman Group
