First-party cookies became the buzzwords when Google announced the phase-out of third-party cookies by 2023. Find out what's the future of first-party data.| Setupad.com
Many believe that more ads equal more ad revenue. Learn how many ads are good for your site and what's a good ratio between ads and content.| Setupad.com
Ad viewability measures opportunity to see an ad by real user. The position of ad influence viewability the most. Main goal is to increase viewability rate.| Setupad.com
Differences between Google core products Google Ad Manager, Google AdSense, and Google Ads. Learn which platform will benefit the most for your website.| Setupad.com
Ad discrepancy refers to the mismatch in ad impressions or ad requests between the publisher’s ad server and the demand partner's ad server.| Setupad.com
Find out what's the difference between eCPM, rCPM and fill rate and which metric to look at when assessing your monetization performance.| Setupad.com