What is AI Reading? The Muck Rack AI Report reveals how LLMs prioritize earned media. Learn how PR influences citations, visibility, and narrative control.| Michael Brito
NewsGuard shows AI false claims doubled to 35%. GEO without reputation safeguards turns visibility into reputational risk.| Michael Brito
To measure brand value, go beyond internal metrics. Track competitive pressure, cultural relevance, and earned media attention in real time.| Michael Brito
AI in PR and communications is transforming teams from reactive support into strategic public relations leaders.| Michael Brito
AI search is rewriting how people understand brands. It's not just a PR issue—it's a problem for marketing, HR, the C-suite, and beyond.| Michael Brito
Learn how Generative Engine Optimization insights drive brand visibility and reputation management in AI search engines.| Michael Brito