Market development builds credibility and trust. You are not there just for the bouquets but for the barbs too. It pays to develop a market; the more in business to customer selling like a bank or insurance agent does. Market development is focusing your energies in one or two large markets as opposed to scattering […]| Lend Me Your Ears
How important is it to build trust in selling? Changing hastily made commitments raises eyebrows, and breaks trust. So seek first to understand| Lend Me Your Ears
Will your sale survive the close? Driven by immediate and often selfish gain, most salespeople do not see beyond the sale. The gain isn’t....| Lend Me Your Ears
Instead of telling your buyer that he’s wrong, help him come to a different conclusion of his own accord. What separates a stellar seller from an average one is the number and quality of responses they have to objections. Objections are statements made by buyers as a way to say, “I want to buy but […]| Lend Me Your Ears
invest in sales relationships. Here's why. My bank wrote to me towards the end of last year. Like the two years running before then, I was ...| Lend Me Your Ears