Contextual targeting is an essential concept in digital advertising that focuses on delivering ads to the right audience at the right time. This advertising| illumin
Google announced that after years of hurdles and regulation, it’s finally phasing out third-party cookies. Are marketers prepped and ready to go?| illumin
by the end of 2024, Google will have eliminated third-party cookies, so what solution is going to be crowned as the next big thing?| illumin
The big topic of 2024 was third-party cookies – so what’s their status going into 2025? While Google abandoned its plans to phase out cookies, other tech| illumin