Effective growth hacking starts with a precise ICP (ideal customer profile), which means getting into things such as what they value, how they make decisions, and what language they use to describe their problems.| CMO Alliance
A candid guide to building high-impact marketing ops teams, with 5 priorities that drive real business value: tech, teams, and beyond.| CMO Alliance
The CMO Alliance is a global gathering of marketing leaders, all striving towards one, shared goal: consistent and predictable revenue growth.| CMO Alliance