The average smartphone user spends 2 hours and 20 minutes a day or 70 hours on social media apps every month and 55% of the population, or 4.88 billion people, have social media accounts. It is the most popular type of internet service, responsible for hundreds of billions of interactions every day. In the late 1990s, as the internet was moving to web 2.0 stage, several online messaging and social networks launched with new multimedia services, propelling them to new levels of popularity. Liv...| Business of Apps
When the deal to acquire Twitter was finalized, several Twitter alternatives were floated for those that did not like Musk’s politics, his ideas for Twitter, or just wanted a new microblogging platform. Bluesky has been one of the few to maintain steady growth since the acquisition, with a new surge post US election. Bluesky was formed inside of Twitter by the then-CEO Jack Dorsey, as a potential way to decentralize Twitter. After two years in development and consultation, the ‘Authentica...| Business of Apps
Pinterest is an image search platform, which functions somewhat like an online mood board. Users pin images they like to boards. Images are uploaded by users, and can then be re-pinned by others. Pinterest was launched by Ben Silbermann, Paul Sciarra and Evan Sharp in 2010. Silbermann had previously worked in the advertising department at Google. Prior to Pinterest, Silbermann and Sciarra launched an app called Tote, which failed to gain traction. Launched on March 2010 to family and friends,...| Business of Apps
