A local citation is any online mention of the name, address, and phone number for a local business. Citations can occur on local business directories, on websites and apps, and on social platforms.| Moz
To maximize search engine-referred traffic, it is important to keep each of the following elements in mind: Make your domain name memorable. Use broad keywords when sensible. Avoid hyphens if possible. Avoid non-.com top-level domains (TLDs) Favor subfolders/subdirectories over subdomains. Don't…| Moz
What Is Google Penguin? How To Recover From Google Updates| Moz