Learn how to incorporate data driven storytelling by extracting actionable insights from social media audience data and media intelligence.| Michael Brito
Audience profiling is the process of using data to build a customer persona based on conversational behaviors, analytics and media insights.| Michael Brito
The top B2B technology marketing trends are grounded in digital transformation and using data to map the customer journey.| Michael Brito
Discover four advanced metrics for cultural and brand intelligence that go beyond volume and sentiment to deliver actionable insights.| Michael Brito
Article readership is 2025’s essential metric, shaping how real audiences engage with your brand’s media coverage.| Michael Brito
Maximize your brand's impact with a Paid Media Strategy. Harness the PESO model to achieve integrated campaign success!| Michael Brito