In previous articles, we’ve discussed the importance of setting up an author platform. This includes choosing a domain name for branding, setting up a website, maintaining a social media presence, and using outreach to help people find out about you and your books.| Literature & Latte
Your author platform contains many planks. We have seen in previous articles how the key element of your author platform should be your website, and how the domain name you use is an essential part of your brand. The other important element of your author platform should be your social media presence. While not every author needs to be present on social media, and many don’t like using social media at all, it is the way many people will discover your books and stay up to date when you h...| Literature & Latte
In previous articles, we’ve looked at setting up an author platform: reserving your domain name, which is your brand; setting up a website; and using social media. The next step is looking at how you can market your book using media outreach.| Literature & Latte
In 1950, in the United States, there were about 11,000 books published, and of these, about 1,200 were fiction. (Source: McSweeney’s.) Twenty-five years later, nearly 40,000 books were published, and 2,400 of these were fiction. In that period, publishing saw the rise of the paperback, a doubling of the number of children’s books published (just slightly less than fiction, at around 2,100), and a near tripling of books classified as “poetry, drama,” reaching 1,100.| Literature & Latte
