Installs Per Mille: What Is IPM & Why Track It? | adjoe
Find out about the meaning of installs per mille (IPM) & why it’s a crucial metric for you to track for the effectiveness of your ads for user engagement.| adjoe
Find out about the meaning of installs per mille (IPM) & why it’s a crucial metric for you to track for the effectiveness of your ads for user engagement.| adjoe
Find out what a medium rectangle ad is in mobile adtech. How big is an MREC ad, why are they so popular & how can you maximize their impact?| adjoe
How can Playtime boost IAP revenue without cannibalizing it? Discover how the rewarded ad format gives publishers an optimal in-app economy.| adjoe
What is click-through rate (CTR) in adtech? Find out why CTR matters, how to calculate CTR & how to boost a mobile ad’s CTR.| adjoe
What are interstitial ads in mobile adtech? Find out the benefits, drawbacks & mobile interstitials and how to use them.| adjoe
How do banner ads work in mobile advertising? How much impact do they have? Find out about how to successfully use mobile banner ads.| adjoe
What are offerwall ads? Discover why app publishers turn to offerwalls to monetize their apps & the benefits of doing so.| adjoe
