A market penetration strategy is a marketing approach used to expand or further saturate a company's customer base in an existing market. Read on.| Glossary
Confused about what Freemium is? Don't worry, we've got you covered! Discover everything you need to know about this buzzworthy business model and how it can benefit your company. Read on for the ultimate guide!| Glossary
Product planning is choosing the best things to work on to maximize the use of available resources while meeting the product strategy's stated goals.| Glossary
Market requirements document (MRD) helps in outlining planning the market strategy. It is basically a document that states the market requirements.| Glossary