Confirmation bias is a tendency to look for information that is in line with our previous expectations and to disregard or destroy any information that is contradictory to our original belief.| Communication Theory
Groupthink is an occurrence where by a group comes to a unanimous decision about a possible action despite the existence of fact that points to another correct course of action. This term was first given by Irving Janis who was a social psychologist. His main aim was to understand how a group of individuals came| Communication Theory
The theory of constructivism has its roots in psychology, philosophy, science and biology. It is a post-structuralist theory of evolution and development. The term ‘constructivism’ was coined by Jean Piaget. The theory deals with knowledge construction and learning and talks about how structures, language activity and meaning are developed. Cognitive development and deep understanding are| Communication Theory
David McClelland, an American psychologist developed the theory of needs in the 1960s. It is also called the Three Needs Theory, acquired needs theory, or Learned needs theory. It is a theory to explain motivation and focuses on 3 specific aspects, namely, achievement, power and affiliation. This theory explains what these needs are and how| Communication Theory
According to John Hurley Flavell who introduced metacognition, Metacognition is a higher-order thinking process which involves the ability to think, rationalize, assess and evaluate.| Communication Theory
Maslow’s Hierarchy of Needs was developed into a simplified three-factor model , by an American psychologist, Clayton Paul Alderfer, known as the ERG theory of motivation.| Communication Theory
