Cracker Barrel misread its own customer base — and our culturally sensitive times — in revamping its image, experts say.| www.cbsnews.com
Cracker Barrel is known for that iconic logo with the man in the chair. But where did that mascot come from? Here's what we know about Uncle Herschel.| Chowhound
The chain faced a furious backlash to the new logo, which had been largely unchanged since 1977| rolandopujol.substack.com