Get the newest marketing automation statistics including the most recent data points on how marketing automation software is being used, along with benefits and challenges.| www.oracle.com
There are several different types of CRM systems. The CRM that works for your competitor may not be the best fit for you. Learn the different types so you know which is right for you.| www.oracle.com
Understand the features within customer relationship management (CRM) system that may work best for your sales, customer service, field service, and marketing teams.| www.oracle.com
Lead generation is the process of creating, maintaining, monitoring, and converting prospect interest. When someone initiates a relationship with you by showing interest in your business, the transition from anonymous to known prospect to customer to advocate begins.| www.oracle.com
CRM has moved beyond contact management and sales force automation, but definitions vary, depending on the vendor you talk to. The answer is simpler than you might think and can be found in one click.| www.oracle.com