Ever had that feeling of being overwhelmed when you look at your product analytics? Like you need a data science qualification to figure out what your analytics is trying to tell you? This article is about why PMMs need to focus on goal-based product analytics.| Product Marketing Alliance
What do these two foundational marketing concepts really mean, and how do they work together? Discover the key differences between these concepts, plus some real-world examples, and how to apply them for strategic audience targeting.| Product Marketing Alliance