Fresco offers unparalleled financial segmentation, helping businesses target the right customers, enrich branch networks, and boost marketing strategies.| CACI - Do amazing things with data
Acorn offers detailed insights into customer demographics and behaviors, enabling personalised marketing and shaping successful business strategies.| CACI - Do amazing things with data
Segmentation is supposed to be a game-changer. So why does it so often fall flat in its usage? Brands across all industries are investing heavily in customer and market insight. They’re building out data stacks, running research programmes, and developing segmentations designed to bring them closer to the people they serve. But too often, these […]| CACI