Audience profiling is the process of using data to build a customer persona based on conversational behaviors, analytics and media insights.| Michael Brito
Acquiring customer attention is not an easy thing to do, especially in a world where every brand wants to reach the same customer as you do.| Michael Brito
Here's a list of the top media monitoring tools, services, software, and companies that are driving innovation in the PR software space.| Michael Brito