Your ideal customer profile (ICP) sits at the core of your business. When it’s a good match for you and what you offer, things run a lot more smoothly. Your sales calls feel easy, your content resonates with potential clients, and your customers energise you instead of draining you.But when it’s off, it doesn't matter how good your sales and marketing strategies are, everything feels like a slog!This quick quiz will help you test whether your ICP is helping or holding you back, and what t...| Deason Coaching