Safaricom’s New Pitch to Kenya’s Drivers and Its Implications for African Businesses - OfficePhase Africa
Kenya’s transport economy is powered by boda boda riders and ride-hailing drivers who spend long days on the road with little protection against accidents, illness, or financial shocks. Most lack insurance or any form of social safety net, leaving families vulnerable when misfortune strikes. This week, Safaricom, the country’s largest telco, unveiled a product that […]| OfficePhase Africa
