Pro and college football games accounted for 87 of the 100 most-watched TV broadcasts of 2022.| Sportico.com
The latest NBA betting scandal shows the real long-term risk for leagues regarding betting: the ease with which players can be coerced into cheating.| Sportico.com
Kalshi's NFL contracts accounted for more than 40% of trading volume on the platform in September, with sports making up roughly 90% of all volume.| Sportico.com
Users could place bet parlay bets before two "Monday Night Football" games.| Sportico.com
The DraftKings, NBCUniversal partnership, which includes Comcast's NBC Sports, highlights how sportsbook marketing priorities are shifting.| Sportico.com
The average NFL value is up 18% to $4.1 billion, with the Cowboys the most valuable franchise across all global sports leagues.| Sportico.com
NFL franchise succession plans are taking center stage as valuations soar, families feud, and owners age. What's next for the Chicago Bears?| Sportico.com
Rob Lowe's 2022 playoff fit made him look like a down-on-his-luck referee, but his generic cap was a harbinger of the NFL's world-gobbling hegemony.| Sportico.com