Just how important is personalization? In this year's annual Twilio Segment report, first released in 2017, the opinions of nearly 3,000 consumers and business decision makers, showed that personalization has become a “basic expectation” among consumers. A dive into the state of personalization.| Forbes
How do websites utilize user data, what are the best ways to share data, and why data privacy is important.| Forthright Technology Partners
Learn how CDPs, CRMs, and DMPs can help you collect and analyze customer data and determine which tool will best help you achieve your business goals.| blog.hubspot.com
Dans un contexte numérique en constante progression, les entreprises doivent adopter des stratégies efficaces pour interagir avec leurs clients et CRM, données de première partie, base de données| Marketing numérique | Digital Marketing | HEC Montréal
Improve guest engagement through experimentation. Test marketing, pricing, and loyalty approaches to enhance guest satisfaction and loyalty.| Shiji Insights and Publications
Discover how CDPs can help align your organization, inspire your marketing, and better engage your customers.| blog.hubspot.com
The way we use cookies could change dramatically when Google phases out Chrome's third-party cookies in 2023. Here's what you need to know.| blog.hubspot.com
What can marketers do to prepare for third-party cookie deprecation? Learn how to strategize for a cookie-less landscape in 2024.| Amsive
Email Deliverability Matters. This list of 5 Best Practices will help you improve Email deliverability. Email is the most cost-effective...| iPost: Email & Messaging Software Platform
Learn the seven most important metrics that your call center should consider when measuring customer service.| blog.hubspot.com
