Is content cannibalization an issue? It depends! Here's how to identify the scenarios that are detrimental and apply SEO pruning to resolve them.| thegray.company
Know how to measure the funnel for each stage of the SEO customer journey. Use these KPIs and metrics to monitor SEO health and tailor relevant dashboards.| thegray.company
SEO for startups is more than a "yes" or "no" question. Navigate the "it depends" questions, step-by-step, to determine whether your startup should do SEO.| thegray.company
Vital to both UX and SEO, information architecture best practices support the intersection between your site's content and how users engage with it.| thegray.company
Our 404 error guide is a collection of FAQs that covers the basic fundamentals as well as advanced 404 page best practices for both SEO and usability.| thegray.company
If you had a rough migration that came with consequences, we’re here to help you recover traffic. Learn how to identify the problem and recover your traffic.| thegray.company