Customers love you when you're honest, even about your foibles. We forgive honest mistakes from earnest people, not stolid, cold, inhuman corporations.| A Smart Bear
It's lazy writing. It's boring and undifferentiated. Say something meaningful, specific, evocative, so your website wins, and you can be proud of it.| A Smart Bear
Resolve decision-making conflicts by selecting the right approach: Make a bold choice, synthesize a new solution, or find the balance.| A Smart Bear
How to tell the difference between a truly great startup idea, and people saying "Sure, sounds good" when they really mean "No, I'm not buying."| A Smart Bear
We humans are terrible at discerning patterns from randomness, and in marketing data we unwittingly find "insights" that are actually noise. Here's how to fix that.| A Smart Bear
It's easy to explain why any given business will fail. So what? But neither is it wise to totally ignore the critics.| A Smart Bear
Advice from "successful entrepreneurs" might be unreliable due to Survivor Bias. What's real, and what's random?| A Smart Bear
Beware of advice that tries to change who you are. True wisdom guides you to a better version of yourself.| A Smart Bear