Use these marketing objectives examples to set the right goals for your business and learn how to hit them all.| LocaliQ
This email marketing checklist will help you plan, create, and schedule email campaigns that help your business grow.| LocaliQ
What goes into a great AdWords text ad? How can you write ad text that drives people to click through and convert? Learn how to optimize your AdWords text ads for better click-through rates and Quality Scores in this lesson from WordStream's PPC University.| WordStream
Email marketing automation is a huge time-saver for business owners and marketers. This post lays out what email marketing automation is and how to get started, and provides great examples so you're not starting from scratch.| WordStream
What does a good marketing ROI mean for your small business? Learn how to calculate ROI, plus get four ways to improve it to prove your marketing efforts work.| LocaliQ
Learn seven lead nurturing strategies that will help you convert more interested prospects into customers plus see real-world examples.| WordStream
To have a successful webinar, you need a solid webinar marketing strategy. Here, we're sharing our six favorite tip for webinar promotion, including planning, being consistent, A/B testing, and more!| WordStream
24 marketing experts share the results of their craziest, most shocking A/B tests, including landing page A/B tests, PPC ad text tests and more.| WordStream
Words matter when it comes to writing effective and high-converting copy. As you’ll see in these six case studies, even something as seemingly inconsequential as switching up one or two words in a call to action, product page, or landing page can produce impressive conversion lifts, which equals lots more sales and revenue over time.| WordStream
In this LocaliQ Marketing Lab course, find out what it takes to run a successful local PPC campaign from start to finish.| LocaliQ
What is a good conversion rate? Conversion is a key element in your paid search strategy. In this post, you'll learn a step-by-step, replicable process for boosting your conversion rates.| WordStream