There are a lot of courses and a lot of articles online that will tell you how to do Local SEO. The thing is, they won’t make you successful with it. There are so many ways to do it wrong which is why I want to share the three strategies that are working best today, in 2025.| Sterling Sky Inc
A business owner recently reach out to us via the Local Search Forum and told us about something wild that happened to his website. He logged into Google Search Console and saw a big red warning label that stated Google has administered a manual action website penalty for “thin content with little or no added value."| Sterling Sky Inc
If you’ve read Google’s guidelines, you’ve probably seen what they say: “Choose the fewest number of categories it takes to describe your overall core business.”| Sterling Sky Inc
I’m going to share a story about one of the most frustrating issues I’ve seen business owners face with their Google Business Profile (GBP).| Sterling Sky Inc
Recently, a user on Reddit said they had a landscape construction company and they wanted to start a landscape design business with a different name at the same address. I replied and clarified that this set up would not be allowed. But that doesn’t mean that you’re never allowed two listings at the same address.| Sterling Sky Inc
Want a simple, high-impact Local SEO tip that takes 10 minutes to implement? This one change can boost local pack rankings significantly.| Sterling Sky Inc
Are old reviews still valuable? Let's explore the recency of customer reviews and compare new and old reviews.| Boast
Recently, I asked one of my link builders to build a link to a new page for a client of ours. Getting links is hard and generally takes hours of time.| Sterling Sky Inc
We previously wrote about a lawn care company that had 35 service area pages that were 85% similar to each other. And guess what? They all ranked well and led to new sales for the business.| Sterling Sky Inc
Discover Sterling Sky's latest insights into optimizing images for mobile search results. Explore our findings on image visibility in Google's mobile SERPs and unlock strategies for getting an image next to Google search result.| Sterling Sky Inc
If you are a business owner or a marketer who forgot the credentials to your Google business listing or a listing you manage, you can follow these steps to claim access to your listing.| Sterling Sky Inc
Conflicting messages abound with regards to how reviews impact your local search rankings. Google review count and the rate at which a business generates new reviews can vary from industry to industry. There are many assumptions and myths regarding reviews: Does the number of Google reviews impact your rankings? Does the text of a Google […]| ReputationArm
