Fix these top persona mistakes fast and turn unhappy customers into brand advocates. More success, more credibility, and a career and life you love!| The Interaction Design Foundation
Emotional response in user experience design refers to feelings, reactions and experiences users have when they interact with a product or service.| The Interaction Design Foundation
Horror vacui is the fear of emptiness. An age-old concept, evidence of this fear is visible throughout history, in busy, element-saturated work of past masters of the brush and canvas.| The Interaction Design Foundation
Discover how the Rule of Thirds can elevate your design skills. Learn more today!| The Interaction Design Foundation
Discover how personas can help you avoid costly business mistakes—like those made by JCPenney and Coca-Cola—and create products users love.| The Interaction Design Foundation
Sketches are preliminary, hand-drawn representations of a user experience—including user research outcomes, user interfaces and interactions.| The Interaction Design Foundation
Virtual Reality (VR) is a simulated, digital experience that can be similar to or completely different from the real world. Learn more...| The Interaction Design Foundation
Discover the power of immersion in VR and XR. Design compelling experiences that engage the senses and are truly unforgettable.| The Interaction Design Foundation
Augmented reality (AR) is an experience where designers enhance parts of users’ physical world with computer-generated input.| The Interaction Design Foundation
Bias is the way humans interpret and evaluate information according to how it' s presented or perceived through the lens of their values and beliefs.| The Interaction Design Foundation
Gamification refers to the application of game-design elements and game principles in non-game contexts. This technique enhances user engagement.| The Interaction Design Foundation
Prototypes are early models of a product that simulate its design and functionality. Prototyping is the experimental process of making prototypes.| The Interaction Design Foundation
Emotional design is the concept of how to create designs that evoke emotions which result in positive user experiences.| The Interaction Design Foundation
Customer journey maps are visual representations of customer experiences with an organization over time and across channels.| The Interaction Design Foundation
Understand the role of a UX Designer, the key skills needed, and the steps to start this career. Read more about career paths, expected salary, and more.| The Interaction Design Foundation
Gestalt Principles are laws of human perception that describe how humans group similar elements, recognize patterns and simplify complex images.| The Interaction Design Foundation