After being taken down by other browsers like Firefox and Safari, third-party cookies are now being phased out by marketers’ favorite – Google Chrome. Here’s what that means.| Plausible Analytics
Improving Web Advertising: How We Work| www.w3.org
Related Website Sets (RWS) is a way for a company to declare relationships among sites, so that browsers allow limited third-party cookie access for specific purposes.| Google for Developers
In new research, Shaoor Munir, Konrad Kollnig, Anastasia Shuba and Zubair Shafi explore how Google uses its web browser, Chrome, to maintain its dominance in other online markets, particularly advertising and search. Their findings contribute to an ecosystem analysis of Google’s anticompetitive behavior.| ProMarket
For much of 2020 Google's cohort-based approaches appeared to be the future of advertising in Google’s platforms, but in 2021 is that still the case?| AdMonsters
For much of 2020 Google's cohort-based approaches appeared to be the future of advertising in Google’s platforms, but in 2021 is that still the case?| AdMonsters
The way we use cookies could change dramatically when Google phases out Chrome's third-party cookies in 2023. Here's what you need to know.| blog.hubspot.com
Are you worried about the cookieless future? Then you don't want to miss AdMonsters’ 50th Publisher Forum in Santa Monica, Mar. 8-11.| AdMonsters
Learn how to gather first party customer data to gleam actionable customer insights without having to rely on third party data.| MyFBAPrep
Learn the differences between first-party and third-party tracking cookies, how they work, and why they're going away for marketers.| TUNE
The latest update of Privacy Badger opts users out of ad tracking through Google’s “Privacy Sandbox.” Despite being billed as a privacy feature, Privacy Sandbox protects Google’s bottom line at the expense of your privacy. Privacy Sandbox might be less invasive than third-party cookies, but that doesn’t mean it’s good for your privacy.| Electronic Frontier Foundation
What can marketers do to prepare for third-party cookie deprecation? Learn how to strategize for a cookie-less landscape in 2024.| Amsive
This blog post covers several enhancements to Intelligent Tracking Prevention (ITP) in iOS and iPadOS 13.4 and Safari 13.1 on macOS to address our latest discoveries in the industry around tracking.| WebKit
Personal website and blog of Felix Krause| Felix Krause
Learn more about our commitments to privacy as third-party cookies are deprecated.| Google
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