Google AI Overviews (FKA Search Generative Experience) are AI-generated summaries at the top of search results that highlight information.| HawkSEM
Follow our local SEO checklist to increase your business‘s search visibility and get more customers in 2025.| Semrush Blog
Discover key metrics to measure and track SEO results. We cover organic traffic, keyword rankings, and more.| Semrush Blog
We analyzed 10M+ keywords to find out what kind of queries are triggering Google’s AI Overviews, how AI Overviews are impacting click-through rates, and which verticals have been most disrupted by AI Overviews. Here’s what we learned.| Semrush Blog
SEO testing is the process of testing and measuring changes to a website to improve its traffic or rankings.| Semrush Blog
Learn what competitive benchmarking is and why it‘s important to keep track of your competition.| Semrush Blog
When you’re tracking your SEO or PPC efforts, you’ll want to know what pages on your site are performing the best.| Semrush
SEO topic clusters are groups of webpages used to establish authority around a particular subject.| Semrush Blog
Follow our guide’s proven strategies to avoid or recover from a Google penalty and safeguard your rankings.| Semrush Blog
Learn how to create an effective marketing strategy that will help you consistently attract new customers.| Semrush Blog
Google's AI Overviews, released in the U.S. in 2024, are AI-generated summaries that provide quick answers to search queries by summarizing content from multiple websites. While similar to Google’s Featured Snippets, AI Overviews uniquely combine information, making them a pivotal SERP feature for SEO strategies.| Semrush
Organic keywords are keywords that send free traffic to your website. Learn how to find them.| Semrush Blog
Learn how to write a blog post step by step. Get tips on choosing an idea, doing keyword research, and more.| Semrush Blog
Discover the top PPC tools for keyword research, campaign management, automation, reporting, and more.| Semrush Blog
Want high placement rates and to be featured in your desired publications, all while increasing your visibility in the most important SERPs? Try account-based link building.| Semrush Blog
Learn how to do a keyword gap analysis to find keywords your competitors are ranking for but you aren‘t.| Semrush Blog
Learn how to do a SERP analysis. Study the top pages for a keyword to uncover ranking opportunities.| Semrush Blog
Local keyword research involves finding phrases people use when looking for local products and services.| Semrush Blog
Keyword research is the process of finding & analyzing what relevant audiences search for in search engines.| Semrush Blog
Read this user manual to learn how to configure your Semrush Position Tracking campaign. Campaigns can be set up at the national, state, or city level.| Semrush
Position Tracking (also called rank tracking or SERP tracking) is the process of monitoring and reporting on the progress of a search marketing campaign.| Semrush
Learn the four types of keywords in SEO and how to optimize your content to rank for each type of keyword.| Semrush Blog
Keyword search volume usually refers to the average number of monthly searches a keyword gets in Google.| Semrush Blog
Earn one of the four types of featured snippets and drive more traffic to your content.| Semrush Blog
Unlock success by learning how to identify, track, and act on marketing KPIs in 2024.| Semrush Blog
Make the most of SERP Analysis and stay ahead in your niche. Learn to master SERP analysis with our comprehensive guide!| SEOwind
Boost your online presence and attract more customers using these paid advertising strategies and techniques.| Semrush Blog
Explore the carefully curated tools and tech stack leveraged by Mavlers to drive and evaluate their SEO initiatives, empowering your journey toward digital marketing success.| Mavlers
Voice search optimization is the process of optimizing your website for voice search queries.| Semrush Blog
Mobile SEO is key to getting Google traffic. Read this complete guide to optimizing your site for mobile users.| Semrush Blog
Learn how to perform a successful audit of your website content in five simple steps.| Semrush Blog
Stay updated on mobile vs. desktop usage trends. Insights and actionable tips for 2025.| Semrush Blog
Unlock hidden traffic by winning SERP features like Featured Snippets and AI Overviews. Find and claim these easy wins using Semrush—no new content needed.| Semrush Blog
Keyword cannibalization occurs when a website has multiple pages targeting the same topic or keyword.| Semrush
Topical authority is a site’s expertise on a subject earned through quality content. Here’s how to improve it.| Semrush Blog
Are you looking for smart ways to monitor your Google ranking? While you can manually check your keyword's position by typing it into the search engine, it can be extremely time-consuming (and inaccurate). Instead, try using any of these free SEO tools to help you better track your website's online performance. Contents: Google Search Console Ahrefs Semrush Moz Wincher Ubersuggest Google Incognito Mode 1. Google Search Console Google Search Console (GSC) is a must-have for any site owner (and...| Erik Emanuelli
From research to reporting, take your SEO to the next level with Semrush tools. Keyword research, backlink audit, rank tracking, competitor analysis & more.| Semrush
A content gap analysis is the process of finding topics your website doesn‘t cover or could cover better.| Semrush Blog
It typically takes 4-12 months for SEO to work, but the exact timeline depends on your goals, strategy, etc.| Semrush Blog
Keyword cannibalization is an SEO issue that occurs when multiple pages on a site serve the same purpose.| Semrush Blog
B2B content marketing is using content (like blog posts) to attract, engage, and convert business customers.| Semrush Blog
Learn about 6 top SEO goals that can boost your optimization efforts and support your business objectives.| Semrush Blog
Local SEO is the process of improving search visibility, traffic, and brand awareness for local businesses.| Semrush Blog
Ahrefs vs Semrush - stuck between deciding which SEO tool to go with? We got you covered in this guide, both are amazing tools but offer different benefits and features.| Digital Bond Marketing
Google‘s Search algorithm decides what content ranks based on factors like relevance and quality.| Semrush Blog
SEO ROI measures how much revenue SEO generates compared to its cost. Learn how to measure it.| Semrush Blog
Common SEO KPIs include organic visibility, keyword rankings, organic click-through rate (CTR), and conversions.| Semrush Blog
SERP features are distinct search engine results that stand out from regular organic listings.| Semrush Blog
Breadcrumb navigation is a website navigation feature that shows the path to the current page using links.| Semrush Blog
Keyword optimization involves improving your pages to better use your target search queries.| Semrush Blog
Learn about major Google algorithm updates from 2009 to 2024. And get insights for your SEO strategy.| Semrush Blog
SEO rankings are unpaid positions in search engine results, and they‘re influenced by many ranking factors.| Semrush Blog
Long-tail keywords are highly precise search engine queries. Optimizing for them could help you get more high-quality traffic.| Semrush Blog
SEO (search engine optimization) is an effort to get more unpaid visibility in search engines like Google.| Semrush Blog
This step-by-step guide teaches you how to build a content marketing strategy for your business.| Semrush Blog
Organic traffic comes to your site via unpaid search results. Here’s how to increase organic traffic to your site.| Semrush Blog
An SEO audit helps you find and fix errors on your site. Learn how to do it with our easy checklist.| Semrush Blog
A 301 redirect sends users and search engines from an old URL to a new one, passing on the SEO value.| Semrush Blog