Find out the averages in your industry for key PPC metrics, including cost per click and cost per lead, in our 2025 Google Ads benchmarks report.| WordStream
Our industry digital marketing guide is designed to help you cut through the noise and make informed, strategic decisions. Learn more.| Big Star Copywriting
Get the latest average click-through rate, cost per click, conversion rate, and cost per lead for your industry in our 2023 search ads benchmarks report.| WordStream
The process of manually organizing huge lists of website keywords to find valuable groupings can take days using typical keyword tools or spreadsheets. WordStream's Free Keyword Grouper automates that process -- paste in up to 1,000 keywords, and find your most profitable keywords in seconds!| WordStream
Your Google Ads account is like a house: It needs a great foundation and a well-built design. Wondering how to structure your Google Ads campaigns for success? Look no further! This is the last guide to Google Ads account structure you'll never need.| WordStream
Maybe you want to improve SEO, but you can't rewrite anything. Here are some of the best ways to improve your SEO without rewriting your content.| Web Ascender
You know you need a website to run a business in 2020. But how can you make sure your website is easy to find and highly visible? Here are 15 actionable ways to increase your website's visibility.| WordStream
What is Google Ads and how does Google's advertising system work? This helpful infographic shows how the Google ad auction works from top to bottom.| WordStream
How does Google Ads work? Tour this epic infographic of the Google Ads auction and find out how everything works, from keywords to costs.| WordStream
Find out the average CPC for Search, Display, Shopping, Facebook, and Instagram ads—plus 15 essential tips to lower your cost per click on each platform.| WordStream
Learn how much Facebook ads cost based on the latest benchmark data, plus factors that influence costs and how to keep them low!| WordStream
Get the latest average click-through rate, cost per click, conversion rate, and cost per lead for your industry in our 2024 Google Ads benchmarks report.| WordStream
Learn the basics of brand awareness plus 18 brand-building strategies (with examples) to help you build brand awareness for your business.| WordStream
Discover effective strategies, tools, and tips for driving traffic with content amplification. Stand out from the competition and boost your online presence.| SPROUTWORTH
Learn the average cost per click, click-through rate, cost per lead, and conversion rate by industry for search ads in our 2022 benchmark report.| WordStream
We all want to create unicorn ads that have the highest CTRs and the best conversion rates. But a good metric for one industry isn’t necessarily good for another. What numbers should you be looking to beat in your industry? We dug into our data to find out!| WordStream