Discover key metrics to measure and track SEO results. We cover organic traffic, keyword rankings, and more.| Semrush Blog
White hat SEO is working to improve search rankings while complying with search engine guidelines.| Semrush Blog
Learn how to identify unnatural links and fix your website’s link profile for improved online visibility.| Semrush Blog
Clickbait is misleading or sensationalist content created to earn page views on a website. But does it work?| Semrush Blog
Thin content refers to website pages that offer visitors little or no value, even if they have a high word count.| Semrush Blog
LSI (latent semantic indexing) keywords are words that appear in similar contexts to a given keyword.| Semrush Blog
Want to know how to get your videos to rank on YouTube? Follow our step-by-step YouTube SEO guide.| Semrush Blog
Explore the 2024 list of the best generative AI tools for marketing, writing, design, productivity management, image generation, research, and more.| Semrush Blog
Derive maximum marketing ROI from a B2B PPC campaign following these 4 steps. Plus, content recommendations for each stage of full funnel campaign.| blog.goenvy.io
Creating targeted content, improving speed, and enhancing UX are ways to reduce your site‘s bounce rate.| Semrush Blog
Discover the 12 essential Google Analytics metrics and learn how to interpret and analyze them| Semrush Blog
SEO topic clusters are groups of webpages used to establish authority around a particular subject.| Semrush Blog
The buyer’s journey refers to the awareness, consideration, and decision stages a customer goes through.| Semrush Blog
People don’t get the idea to buy something out of the blue. Think about it: Have you ever decided to make a purchase without taking some type of step before it? Aside from impulsive purchases at the cash register, which happen less and less as people turn to online shopping,…| linkwhisper.com
Your SaaS company has great features, but your competitors dominate search results, stealing your potential customers. Sound familiar?| Leading Digital Marketing Experts in Hong Kong - Advanced - Winning Strategies
In this article, we discuss what a content editor does and where their work fits into the overall content production process.| Proofed
Average time on page in Google Analytics measures how long users spend viewing a particular page.| Semrush Blog
Discover everything you need to know about eCommerce SEO in 2025. SEO for eCommerce sites is more important than ever for online stores. Learn more at OuterBox, a results-driven agency offering focused eCommerce SEO.| OuterBox
Discover how to leverage user search intent to create high-performing pages and blog posts that meet user needs. Learn how it increases organic traffic to website.| Mastroke
Secondary keywords are terms related to the primary query a page targets, such as synonyms and subtopics.| Semrush Blog
Learn how to conduct keyword research for local SEO campaigns using free tools, which will set a strong SEO foundation.| The Media Captain
Semantic search is how search engines understand human language and intent. Learn how to use it in SEO.| Semrush Blog
In this article, we discuss what a content editor does and where their work fits into the overall content production process.| Proofed
Follow this on-page SEO checklist to optimize your title, headers, content, URLs, internal links, and more.| Semrush Blog
An H1 tag is code that marks up the title of a webpage. Learn how to use H1s and why they‘re important.| Semrush Blog
Organic keywords are keywords that send free traffic to your website. Learn how to find them.| Semrush Blog
Learn the importance of primary keywords, how to find the best terms, and how to optimize your content.| Semrush Blog
A content marketing funnel is a collection of content that engages users at every stage of the buying journey.| Semrush Blog
The analysis highlights trends by using recent search data, but also comparing 2022 to 2021 to unpick how people searched, industries performed, and SERPs changed across the world.| Semrush Blog
Learn how to write a blog post step by step. Get tips on choosing an idea, doing keyword research, and more.| Semrush Blog
What are heading tags, and why do they matter? Get expert tips and real-life examples to optimize headings right here.| Semrush Blog
Check out our five blog post templates, plus details on structure, proper usage, and examples.| Semrush Blog
Discover the top PPC tools for keyword research, campaign management, automation, reporting, and more.| Semrush Blog
Guest posting is publishing on another website to promote your site. It can have benefits—if you do it right.| Semrush Blog
Schema markup is code that helps search engines better understand your website content.| Semrush Blog
Learn how to do a SERP analysis. Study the top pages for a keyword to uncover ranking opportunities.| Semrush Blog
Learn how to do PPC keyword research to find the most profitable keywords for your ad campaigns.| Semrush Blog
Local keyword research involves finding phrases people use when looking for local products and services.| Semrush Blog
Keyword research is the process of finding & analyzing what relevant audiences search for in search engines.| Semrush Blog
Landing page SEO is the process of optimizing your landing pages for users and search engines.| Semrush Blog
Keywords are search terms you try to rank for in search engines like Google. In the organic or paid results.| Semrush Blog
Learn how to do keyword research from an experienced marketing agency’s perspective.| EBQ
Keyword search volume usually refers to the average number of monthly searches a keyword gets in Google.| Semrush Blog
How can you find low-competition keywords to boost your website’s rank? Find out here.| Semrush Blog
Earn one of the four types of featured snippets and drive more traffic to your content.| Semrush Blog
Google Keyword Planner is a free tool that lets you research the queries people type into Google.| Semrush Blog
Negative keywords are used to prevent your PPC ads from being triggered by terms that aren’t relevant.| Semrush Blog
Learn our top tips for creating high-quality content that ranks and drives sales.| Semrush Blog
A meta description is a summary of a webpage that appears in search results and can largely impact CTR.| Semrush Blog
Read our comprehensive content marketing guide to learn everything you need to know about implementing an effective content strategy.| Big Star Copywriting
Linkable assets can bring organic traffic and boost your website's SERP rankings. Read our article to learn how to create valuable linkable content.| SayNine
Click-through rate (CTR) is the ratio of clicks an ad receives out of the total number of users that view it.| Semrush Blog
Learn how to perform a successful audit of your website content in five simple steps.| Semrush Blog
Stay updated on mobile vs. desktop usage trends. Insights and actionable tips for 2025.| Semrush Blog
Essential content creation tools include a video editor, a photo editor, and an AI writer. See our top picks.| Semrush Blog
Meta tags are HTML tags that provide information about a webpage‘s content to search engines and users.| Semrush Blog
UX elements that can help SEO include site structure, mobile compatibility, and content readability| Semrush Blog
Conversion rate optimization means increasing the percentage of users who convert (buy, sign up, etc).| Semrush Blog
A content gap analysis is the process of finding topics your website doesn‘t cover or could cover better.| Semrush Blog
Dwell time is how long users spend on a webpage before returning to the search engine results page (SERP)| Semrush Blog
Blog SEO is the process of using SEO techniques to increase your blog‘s traffic. Here‘s how to do it.| Semrush Blog
A marketing funnel is a model of the customer journey that represents the buying stages people go through.| Semrush Blog
Learn how to create great category page content that drives organic traffic and keyword visibility to your key shop pages in the latest Uproer blog.| Uproer
Keyword cannibalization is an SEO issue that occurs when multiple pages on a site serve the same purpose.| Semrush Blog
Keyword stuffing is a spammy SEO tactic that involves unnaturally forcing keywords into webpages or links.| Semrush Blog
SEO writing is the process of writing content with the goal of ranking well on search engines like Google.| Semrush Blog
Pillar pages are pieces of content that provide an overview of a topic and link to more specific cluster posts.| Semrush Blog
A title tag is an HTML element that provides a webpage title for search engines and internet browsers to use.| Semrush Blog
Learn to do market research, the process of gathering information about your target market and customers.| Semrush Blog
Google‘s Search algorithm decides what content ranks based on factors like relevance and quality.| Semrush Blog
Split testing is comparing two versions of the same content to see which performs best. Find out how to do it.| Semrush Blog
SEO best practices include writing unique title tags, optimizing images, building backlinks, and more.| Semrush Blog
SERP features are distinct search engine results that stand out from regular organic listings.| Semrush Blog
Find your ideal blog post length based on goals, audience, and search intent. Backed by Semrush research.| Semrush Blog
“SERP“ stands for “search engine results page.“ And as you‘ll see, SERPs are incredibly important for SEO.| Semrush Blog
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We analyzed over 1,200,000 blog posts to understand the impact of different text characteristics and elements on pageviews, backlinks, and shares, and to establish the reference values for the most common characteristics of the content.| Semrush Blog
Keyword optimization involves improving your pages to better use your target search queries.| Semrush Blog
Bounce rate is the percentage of visitors who land on a page on your site, don’t engage, and leave.| Semrush Blog
A call to action is text designed to encourage immediate engagement or action, like “buy now“ or “sign up.“| Semrush Blog
SEO rankings are unpaid positions in search engine results, and they‘re influenced by many ranking factors.| Semrush Blog
The skyscraper technique is a method to acquire backlinks by creating a better version of popular content.| Semrush Blog
Long-tail keywords are highly precise search engine queries. Optimizing for them could help you get more high-quality traffic.| Semrush Blog
SEO (search engine optimization) is an effort to get more unpaid visibility in search engines like Google.| Semrush Blog
Organic traffic comes to your site via unpaid search results. Here’s how to increase organic traffic to your site.| Semrush Blog
Explore this guide to learn about content pillars and find out how to build them in your company. You will also dive into some prime examples of pillar content from the websites that successfully incorporate cluster strategy.| Semrush Blog