The first day of the first ever Google AMP conference was today in New York. I would have loved to have been able to participate, but I had to settle for listening to bits and pieces from afar (thanks to Google for always doing such a good job of live streaming all of their events).| timkadlec.com
Last week I had the opportunity to present at a technical SEO conference about performance. At the speakers dinner, I was enjoying a really good conversation with a few folks I met. At one point, I brought up quokkas because they’re amazing and I desperately want to hang out with one.| timkadlec.com
The day after AMP was launched, I published a post with a bunch of concerns I had—most notably, that of the incentives being put around building AMP content.| timkadlec.com
It’s no secret that I have reservations about Google’s AMP project in its current form. I do want to make it clear, though, that what bothers me has never been the technical side of things—AMP as a performance framework. The community working on AMP is doing good work to make a performant baseline. As with any framework, there are decisions I agree with and some I don’t, but that doesn’t mean the work isn’t solid—it just means we have different ways of approaching building for t...| timkadlec.com