Master personas with our 2025 UX guide—build with real research, align teams, and future-proof your design career.| The Interaction Design Foundation
Discover how personas can help you avoid costly business mistakes—like those made by JCPenney and Coca-Cola—and create products users love.| The Interaction Design Foundation
Discover iconography in design. Learn to use symbols effectively to enhance user experiences. Start now!| The Interaction Design Foundation
Virtual Reality (VR) is a simulated, digital experience that can be similar to or completely different from the real world. Learn more...| The Interaction Design Foundation
Use Hick’s Law to examine how many functions you should offer at any part of your website & how this will affect your users’ overall approach to decision making.| The Interaction Design Foundation
Brainwriting is an ideation technique in which participants write their ideas in silence instead of speaking aloud.| The Interaction Design Foundation
Unlock the secrets of UX design with our expert guide on conducting effective surveys. Learn more!| The Interaction Design Foundation
Emotional design is the concept of how to create designs that evoke emotions which result in positive user experiences.| The Interaction Design Foundation
Learn to research, build, and apply personas that humanize users, cut costly errors, and drive user-centered design that improves lives and grows your career.| The Interaction Design Foundation
Gain a comprehensive understanding of the distinction between product designers and UX designers. Explore the differences in roles, responsibilities, and skills in our in-depth guide.| The Interaction Design Foundation
Creating personas helps you understand your users’ needs, experiences, behaviours and goals. Learn more about how they help you create great user experiences.| The Interaction Design Foundation
Understand the role of a UX Designer, the key skills needed, and the steps to start this career. Read more about career paths, expected salary, and more.| The Interaction Design Foundation
What is UX Research? UX (user experience) research is the systematic study of target users and their requirements, to add realistic contexts and insights to design processes. UX res...| The Interaction Design Foundation
UX focuses on a product' s aesthetics and sensory appeal, while UI focuses on user interaction. Read on for more differences between UX and UI.| The Interaction Design Foundation