Monitoring your website analytics and engagement gives you data to improve your website’s performance and power targeted communication.| Mailchimp
Roadie synced its app with the Mailchimp API to send people the personalized information they need, at exactly the moment they need it.| Mailchimp
Want some email marketing tips? Here's a checklist to help you design effective, personalized email campaigns that will generate more sales.| Mailchimp
Learn 4 common misconceptions about tags and segments, and how to start using them for smarter marketing.| Mailchimp
In a world where people are bombarded by content the challenge for every business is to capture the attention of customers. Behavioral targeting allows you to do just that.| Mailchimp
Marketing automation is software that eliminates repetitive tasks and helps you build your brand, sell more stuff, and boost customer loyalty. You can target people based on behavior, preferences, and purchase history.| Mailchimp
Welcome to our list of commonly used marketing terms. The industry is always evolving, so the goal of this index is to clarify any confusing jargon you encounter. Not only will it help you make the most of our features, it’ll empower you to market smarter.| Mailchimp
Good subject lines can lead to higher open rates. With so much pressure on the subject line to entice the potential reader, we thought it would be interesting to see how much of a difference a single word can make in a campaign’s open rate.| Mailchimp
Display advertising appears on third-party websites and uses video, image, or text elements to market products or services.| Mailchimp
Digital marketing is the promotion of brands using the internet and other forms of digital communication. This includes not only email, social media, and web-based advertising, but also text and multimedia messages.| Mailchimp