VIPshop International: Guide to Success - China CBEC
In this practical guide to selling on Vipshop International, we are digging down into the crucial steps to succeed on this Chinese CBEC platform| Marketing China
In this practical guide to selling on Vipshop International, we are digging down into the crucial steps to succeed on this Chinese CBEC platform| Marketing China
With the prevalence of mobile devices and instant messaging apps, China’s social media landscape is becoming more diversified. With more than 988 million internet users, China’s tech-savvy population has embraced new technologies at a faster pace than anywhere else in the world. For those who want to expand their activities in the world’s most populous […]| Marketing China
WeChat has become one of the most popular social media platforms in China. For foreign companies looking to sell their products in the Chinese market, WeChat provides an excellent platform for marketing and sales.| Ecommerce China
Chinese people are the most connected population. They live and breathe social media. Every time, they look, post, and search for something. The new generation is called Chinese digital natives. The increased access to information and travel has opened their minds. They want to break their routine and be surprised every day. If you want […]| Marketing China
Learn what it takes to succeed in China's skincare industry, from product adaptation to digital marketing on WeChat and Xiaohongshu.| Marketing China
Never heard of Weitao? Weitao is Alibaba's Tmall & Taobao Social Media. A social e-commerce tool to improve interaction with your customers| Marketing China
Advertising on Weibo walkthrough by experts: How to advertise on Weibo? Best strategies and how much running Weibo ads cost?| Marketing China
Chinese Consumers are scared of new and unknown brands, they prefer to buy famous brands in China. This is because it is a matter of trust and many of them will have been created by Chinese fake brands, domestic brands are often expensive and of poorer quality, therefore they become paranoid. Chinese consumers are living […]| Marketing China
Discover why foreign brands dominate 70% of China's chocolate market. Learn proven strategies, key players, and untapped opportunities for international brands.| Marketing China
Discover how your brand can enter China's e-commerce market by launching a Tmall store. Setup tips, eligibility, and success strategies.| Marketing China
Chinese Q&A & Forums are often over looked but they are crucial for companies reputation in China. So let's have a look at Zhihu Marketing!| Marketing China
Bilibili is where China’s Gen Z hangs out. This guide shows brands how to engage them with influencer, video, and ad tactics.| Marketing China
Discover the power of Little Red Book social media (Xiaohongshu app): engage Chinese audiences, leverage KOLs, and drive cross-border sales.| Marketing China
Learn how Kaola helps international brands enter China’s market by handling logistics, warehousing, and online sales operations.| Marketing China
Learn what Sina Weibo is, how to create a verified business account and the advertising options. How to post and leverage KOL.| Marketing China
There is probably no need to introduce the famous app Douyin, but for those of you that are outside the loop, Douyin is China’s version of Tiktok and was launched in 2016 by ByteDance. The number of monthly active users exceeds 750 million and it continues to grow. Douyin is no longer just a platform […]| Marketing China
Guide to Advertising on Wechat: Type of Ads available, Cost and best Strategies for businesses and brands.| Marketing China
How to open a Wechat official account for your business? Step by step guide by Chinese social media experts. +Tips & Best practices.| Marketing China
KOL (Key Opinion Leaders) are great for targeting a wide Chinese audience through social media marketing in China. And promote E-Commerce channels.| Marketing China
In China e-commerce platforms dominate the market. We list the biggest e-commerce companies in China. From Alibaba's Tmall, to some surprising names.| Marketing China
The Chinese Luxury market is set to dominate half of global luxury consumption by 2025. What is the strategy of top luxury brands in China?| Marketing China
