Meet Jamie Armstrong from BICS. We share the ABM story of a change of mindset, achieving alignment, and preparing to conquer the enterprise market.| insights.strategicabm.com
In a recent episode of Let's talk ABM, we spoke with Marcelo Fernandes, Global Head of Adoption & ABM, Vice President at SAP, about ways to power your Customer Lifecycle strategy. Here are the key takeaways.| insights.strategicabm.com
In a recent episode of Let's talk ABM, we spoke with Karen Strugnell, Global Client Relationship Marketing Leader at Accenture, about building trust with ABM. Here are the key takeaways.| insights.strategicabm.com