What are hardcore mobile games? Discover who engages the most with hardcore, strategy & RPG titles & how to monetize hardcore games well.| adjoe
How to Develop Mobile Games? The adjoeadjoe x Statista x Airbridge Mobile Games Index shows how to develop games for all age groups.| adjoe
What’s the deal with mobile gaming’s latest hit genre? Discover how hybrid-casual games differ from other games & how they monetize apps.| adjoe
Discover how adjoe’s ad units Playtime and Advance helped hypercasual game publishing giant Lion Studios increase installs, ad spend & session lengths.| adjoe
What are strategy games? Who plays them? How do publishers monetize them effectively? Find out the latest insights into this gaming segment.| adjoe
Find out how to reward app users based on your user types and motivations. Give app users rewards for engagements? (2025 updated)| adjoe
Discover the importance of cost per install in your campaigns. Why does CPI matter in mobile adtech & which other KPIs should you track with it? Read more.| adjoe
Learn user acquisition tactics to address the UA challenges most mobile game advertisers face, as shared by experts at GamePro 2024.| adjoe
What is app lifetime value? How do you calculate LTV? Find out about why it matters in mobile marketing & how you can boost your LTV.| adjoe
What is user retention rate? Find out the importance of mobile app retention strategies in growing an app’s revenue.| adjoe