Collect, unify, and enrich your customer data to optimize experiments, personalize buying journeys, and fine-tune marketing campaigns.| Website
VWO Platform is equipped to maneuver your entire optimization program. It lets you test experiences, understand customers, personalize buying journeys, and continuously measure conversion success.| Website
Customer Experience Optimization is the art of improving a customer's journey throughout their lifecycle while maintaining your brand’s image. Learn more.| Website
Learn how VWO customers achieve higher customer engagement & site conversion rates through these real-life case studies & success stories.| Website
VWO heatmaps help you see how visitors browse your website, what catches their attention, and which elements distract them.| Website
Form Analytics is an in-depth analysis of visitors' interaction with forms present on a website. Read this guide containing examples to know more.| Website
Customer engagement is a measure of a brand’s interaction with its customers across all touchpoints. Learn more in this guide.| Website
The drop-off rate sometimes referred to as the abandonment rate, is the percentage of visitors who visit the website and enter the conversion process (the funnel) but do not proceed further or take the desired action.| VWO Glossary