WeChat Channels is a short-video platform inside WeChat. Discover how it works, how to register, and how brands can use it to grow in China.| Marketing China
Public relations in China are really important in order to have visibility and to build a good image of your brand.| Marketing China
Introduced in 2011 by Tencent, Wechat quickly established itself as the most popular app in China to the point of becoming a must-have for Chinese people. While our days are punctuated by the use of instant messaging and multiple social media, Chinese people are mainly using a single app to do all this: WeChat. Wechat’s […]| Marketing China
China is a booming market for entrepreneurs and companies from all four corners of the world due to its large population, and rising wages that contribute to increased consumption and purchasing power. New technologies-related industries along with digitalization have helped China become an eldorado for foreign businesses as well. However, many companies believe they can […]| Marketing China
KOL (Key Opinion Leaders) are great for targeting a wide Chinese audience through social media marketing in China. And promote E-Commerce channels.| Marketing China
In China e-commerce platforms dominate the market. We list the biggest e-commerce companies in China. From Alibaba's Tmall, to some surprising names.| Marketing China
The Chinese Luxury market is set to dominate half of global luxury consumption by 2025. What is the strategy of top luxury brands in China?| Marketing China